Small business / Ecommerce
Garcia's Custom EmbroideryA Shopify storefront, wireframe to launch
A storefront for an embroidery business that sells personalization, not just products, taken from first wireframe to live site.
- Client
- Garcia's Custom Embroidery
- Sector
- Small business / Ecommerce
- Scope
- Wireframes, storefront design, Shopify build, launch
- Role
- Principal design and build
Live
Taking quote requests and orders
Quote-first
A flow built around how custom work is actually bought
Catalog-ready
Structured to carry supplier catalogs as the business grows
Overview
Garcia's Custom Embroidery is a family-owned embroidery and printing shop serving schools, businesses, and organizations. The business needed a storefront that could sell custom work, where the product is a conversation, not a cart.
The challenge
Template storefronts assume a shopper picks a product and checks out. Custom embroidery starts with a logo, a garment, and a quantity, and ends with a quote. The site had to make that path obvious without hiding the catalog.
The approach
Wireframe the quote path first. The request-a-quote flow was designed before any visual work, so every page leads to it.
Build on Shopify, keep it simple. A storefront the owners can update themselves, with catalog structure ready for supplier feeds.
The outcome
The site is live and taking quote requests and orders.